Q4 2020 Performance of Unicorn Games on Android in Europe

In the fourth quarter of 2020, unicorn-themed games enchanted players across Europe on the Android platform. Sensor Tower provided the data for this performance review, offering deeper insights on their platform.

Budge Studios' app My Little Pony: Harmony Quest saw a steady increase in weekly active users, growing from 24K in late September to 36K by the end of December. Downloads followed a similar upward trajectory, starting at approximately 14K and peaking at 26K in the last week of December.

SOCEM's Unicorn Dash: Fun Runner 2 experienced a significant spike in downloads in mid-November, reaching over 80K, before settling down to 35K by the year's end. Weekly active users mirrored this pattern, with a high of 82K in November tapering to 48K in the final week of 2020.

TutoTOONS presented two apps in the top performance list. My Baby Unicorn - Pony Care saw downloads fluctuate, with a peak of 74K in late September and a notable increase to 84K in the final week. The weekly active users showed a slight decline from 236K to 240K over the quarter.

The same publisher's newer release, Kpopsies - Hatch Baby Unicorns, launched in October, surged in popularity with downloads skyrocketing from 44K to an impressive 463K in early November. Weekly active users followed suit, starting at 42K and reaching a high of 968K in the second week of November.

Lastly, Coco Play By TabTale's Coco Pony - My Dream Pet maintained a more consistent performance with downloads hovering around 9K at the start and ending the quarter with 12K. Weekly active users saw a modest increase from 16K to 17K.

For detailed insights and a comprehensive analysis of these trends, Sensor Tower's platform offers an in-depth look into the performance metrics of these enchanting unicorn-themed games.